Digital Marketing
Drive qualified traffic, maximize ROI, and scale revenue through data-driven marketing strategies.
- PPC/SEM (Google Ads, Meta)
- SEO & Technical SEO
- Marketing Analytics
20+ years bridging technology and business
I'm a seasoned professional specializing in three core areas: Digital Marketing, Software Development, and Technology Consulting. This unique combination allows me to deliver comprehensive solutions that drive real business results.
Throughout my career, I've executed high-impact digital marketing campaigns, built custom software platforms, and guided organizations through strategic technology transformations that create lasting competitive advantage.
Early adopter of AI/ML in marketing and software - delivered 10+ AI-powered solutions generating measurable competitive advantage
100+ successful projects with documented ROI improvements averaging 3-10x - from Fortune 500s to high-growth startups
Built and led cross-functional teams delivering complex projects on time and under budget - with a track record of zero critical failures
of 2M+ people
of 150K+ people
of 800K+ people
of 3M+ people
Want to join these successful organisations?
Let's Work TogetherThree core specialties: Digital Marketing, Software Development, and Consulting
Leveraging AI for marketing automation, customer insights, and intelligent systems
Building and mentoring high-performing technical and marketing teams
Three core service areas delivering measurable business results
Drive qualified traffic, maximize ROI, and scale revenue through data-driven marketing strategies.
Build custom software solutions that solve real problems and drive operational efficiency.
Strategic technology consulting and digital transformation guidance for lasting business impact.
16 professional recommendations from clients and colleagues
"One of the most strategic, analytical and driven people I know. Wealth of experience and business acumen."
"Substantial profitable sales we would not otherwise have realised. If Nigel has any faults neither I nor my staff are aware of them."
"SEO consultancy work provided tangible positive results for our search engine rankings. Clearly a true expert in his field."
"Highly personable making him very easy to do business with. Excellent communication and knowledge."
"Incredible business creativity coupled with work ethic makes him an outstanding business partner."
"Willingly gives so much time, effort and commitment. A priceless asset to anyone's network."
Delivering measurable results through digital marketing, software development, and strategic consulting
From £30k to £1.25M per month: How paid search optimisation grew Essential Aids' e-commerce revenue by 4,000%
£100,000 monthly savings in two weeks, then five years of market-leading efficiency
How we built a dual-platform ecosystem serving 1,000+ brands across 21 countries, managing 3M+ products, and providing free access to Google Shopping through our CSS platform.
How we built and operated a mid-market keyword tracking platform for 3+ years, raised £350k, and learned valuable lessons about product-market fit in competitive SaaS markets.
How strategic PPC management, multi-channel marketing, and continuous optimisation grew Complete Care Shop's annual revenue from £6M to over £20M in under 3 years.
Delivering measurable results for startups, scale-ups, and Fortune 500 companies
"Nigel transformed our digital marketing strategy and delivered a 5x ROI increase within 6 months. His technical understanding sets him apart from other consultants."
"The custom MarTech platform Nigel built replaced 5 separate tools and saved us £120K annually while improving data accuracy by 40%."
"Nigel's strategic consulting guided our digital transformation. He understands both the business and technical sides perfectly - a rare combination."
"Grew our paid search revenue from £6M to over £20M annually in under 3 years. Nigel's data-driven approach reduced our cost of sale while increasing profitability."
"As Managing Director, Nigel built Click Perform from startup to 60 employees. His leadership, P&L management, and hands-on expertise were exceptional."
"Vendably's feed management platform handles 3M+ products across 1,000+ brands. The technical architecture and UX are both outstanding."
Whether you need to scale marketing ROI, build custom software that drives efficiency, or execute strategic technology transformation - I bring 20+ years of proven results to every engagement.