Portfolio

Showcasing projects across AI/ML, software engineering, and digital transformation

All Projects AI & Machine Learning Innovation Consulting & Strategic Advisory Data Strategy & Analytics Digital Marketing Dynamics Digital Transformation Leadership Innovation Labs & R&D Leadership & Team Development Marketing Product Strategy & Management Software Engineering Excellence

Essential Aids: E-commerce Growth Through Paid Search Optimisation

From £30k to £1.25M per month: How paid search optimisation grew Essential Aids' e-commerce revenue by 4,000%

E-commerce Google Ads Google Analytics +1

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Complete Care Shop: £100k Monthly Savings Through PPC Efficiency

£100,000 monthly savings in two weeks, then five years of market-leading efficiency

Bid Management Google Ads Google Analytics +2

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Vendably: Democratising E-commerce Tools for SMB Retailers

How we built a dual-platform ecosystem serving 1,000+ brands across 21 countries, managing 3M+ products, and providing free access to Google Shopping through our CSS platform.

Django Facebook Catalog API Google CSS API +4

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WordTail: Building a SaaS Keyword Rank Tracker

How we built and operated a mid-market keyword tracking platform for 3+ years, raised £350k, and learned valuable lessons about product-market fit in competitive SaaS markets.

Automated Data Collection Cloud Infrastructure Django +2

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Growing Healthcare E-commerce from £6M to £20M+ with PPC

How strategic PPC management, multi-channel marketing, and continuous optimisation grew Complete Care Shop's annual revenue from £6M to over £20M in under 3 years.

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