Services Generative Engine Optimisation (GEO)
Digital Marketing

GENERATIVE ENGINE OPTIMISATION (GEO)

Make sure AI search tools know who you are and what you do.

Day rate
£900/day
Category
Digital Marketing
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Overview
Tools like ChatGPT, Perplexity, and Google's AI Overviews are increasingly the first place people go for recommendations. When someone asks an AI which agency to use, which product to buy, or which consultant to hire, the answer is drawn from what those systems have indexed and found credible. If your brand is absent from those answers, you are losing business to competitors who are present. I help businesses build the content, structure, and authority signals that get them cited by generative AI tools.
My approach
I start by testing how your brand and key services currently appear across major AI search tools. Then I identify the gaps: missing content, weak authority signals, or poor source coverage. The work involves improving on-site content depth, getting your brand mentioned on credible third-party sources, and structuring information in the formats these tools prefer. Results are tracked by monitoring brand citations in AI-generated answers over time.
What you get
  • → GEO strategy development
  • → Content optimization for AI visibility
  • → Brand mention optimization
  • → Source citation improvement
  • → AI-friendly content structure
  • → Monitoring and reporting
Deliverables
  • → GEO strategy document
  • → Optimized content guidelines
  • → Brand positioning analysis
  • → Performance tracking setup
Ideal for
  • → Tech-forward businesses
  • → Thought leaders and experts
  • → B2B companies
  • → Professional services
  • → Companies seeking competitive advantage
Tools & tech

Custom AI tools, Brand monitoring platforms, Content analysis tools

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