Services Growth Marketing Strategy
Digital Marketing

GROWTH MARKETING STRATEGY

A clear plan for growing revenue, built on what the numbers tell you.

Day rate
£900/day
Category
Digital Marketing
Overview
Growth does not come from running more campaigns. It comes from understanding where your business leaks customers and fixing those points systematically. I have taken businesses from under £500k a year to over £20M by applying this logic: find the highest-impact lever, fix it, measure the result, and move to the next. Over 22 years working across digital marketing and software, I have seen what works and, more usefully, what looks good in a presentation but does nothing for revenue. I work with founders and marketing directors who want a clear strategy, not a thick slide deck.
My approach
I start with a structured review of your acquisition, conversion, and retention metrics. I identify where you lose the most customers and where the biggest revenue opportunity sits. From that analysis I produce a prioritised 90-day plan with specific actions, owners, and success metrics. I can then work alongside your team to implement it, or hand over a detailed brief for your existing agency or in-house team to execute.
What you get
  • Growth audit
  • Funnel analysis
  • Growth strategy roadmap
  • Channel recommendations
  • A/B testing framework
  • Growth experiments
  • Performance tracking
  • Monthly strategy sessions
Deliverables
  • Growth strategy document
  • Prioritized experimentation roadmap
  • Channel playbooks
  • Funnel optimization plan
  • Quarterly growth reviews
Ideal for
  • Startups seeking rapid growth
  • Scale-ups optimizing growth
  • Digital-first businesses
  • SaaS companies
  • E-commerce businesses
Tools & tech

Google Analytics, Mixpanel, Optimizely, Amplitude, Various growth tools

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